In order to better protect the reputation of your organization, new crisis communications protocols that integrate social media strategies must be put in place to meet today’s new challenges. The following presentation by Patrick L. Burns, President of Arc 3 Communications, quickly highlights key strategies that are an important part of an updated crisis communications plan that incorporates social media. Presentation was originally presented to Social Media Club of Atlanta at their 2012 Pecha Kucha Night. Presentation is in pecha kucha format which is a simple, fast-paced style where the presenter shows 20 slides, each for either 15 or 20 seconds so that presentation is either 5 minutes long or 6 minutes 40 seconds long.
To view Patrick’s presentation to the Social Media Club of Atlanta, please click the following link: