For many government agencies, LinkedIn functions as a gateway platform to social media.
After all, it’s easy to join and the audience tends to skew more business-oriented than other platforms.
Compared to Facebook or Twitter, for example, users often place the most value in using LinkedIn as a portal for sharing industry-related jobs and best practices.
For its part, LinkedIn also tries to limit connections between users to those that have existing professional relationships in the real world.
Therefore, LinkedIn’s “Groups” feature is [Read more…]