The program is designed for municipal and county elected officials, public sector communicators, public information officers (PIOs), City and County Administrators, CIOs and Department Directors.
When Will the Webinar Be Held?
Webinar will be held on Wednesday, August 27th from 2 p.m. to 3 p.m.
What Topics Will Be Covered?
Best practices for Facebook and local government will be presented. An overview of Facebook will be provided in the context of local government. Information on how Facebook can be utilized for educating and informing constituents and promote citizen engagement. Content tips, timing and tactics will be shared along with an overview of Facebook advertising tools. Key operational questions such as what makes a good Facebook comments policy; proper Facebook administrator set-up; department pages; and measurement and reporting will also be explored.
What is the Technical Skill Level Required?
A basic understanding of Facebook is helpful, but not required. The training seminar will cover an in-depth how-to of the platform. Checklists and reference sheets will be provided.
How Do I Participate?
Register online to participate in the webinar by going to our event page. Upon registration, you will receive confirmation and links to the webinar. For more information or questions, please contact Patrick Burns at pburns@rare-light.flywheelsites.com or 678.348.6024.